Some cool videos of the master Frank Frazetta, one of the most accomplished fantasy painter of sexy babes.
I only came to know about this artist in recent years but his famous Death Adder and various fantasy pieces of sexy babes and strong muscle men killing orcs and demons. He also did various covers for books and magazines which I saw as a child somewhere.
One thing I come to appreciate is his use of storytelling in a single image. You know in 3 seconds what is going on and what to expect next.
Started a New Series on documenting my animator journey at 3DSense on the Anchor Podcast.
I have been enrolled in an Animation and VFX course now specializing in animation.
Previously I was starting out in doing a generalist role for the first term. We did lots of nuke, match moving, Drawing and Zbrush fundamentals plus animation principles and Maya Modelling and substance painter texturing.
Now going into the animation specialist track, I hope to be able to be a better animator and somehow draw lessons to add them back to other areas like design, business or website building with wordpress.
I hope in the near future after the course I could do my own shorts or make products. I think animation can be more than just cartoons. Its really a creative endeavor when you try to make something out of imagination.
speaking of wordpress. It’s also a journey in in itself to Star a blog. I hope to document my journey with Blog Post, Podcast and some live streams of my journey as an Animator.
Traditionally film has always been from a director point of view of a subject matter.
When crafting user stories for UX, I often wondered where terms like persona, customer journey maps, it sounds like they were taking a page off from storytelling in filmmaking? When trying to present the problem in UX, I see a use of storyboards in to describe user problems or solutions in the customer journey map as a form of visual storytelling describing key events.
There may be some overlaps with UX and filmmaking in these areas.
Both Films and UX Design are trying to tell the user a story, through the product.
Both need to have an audience to showcase your final solution.
You gather user requirement and stakeholders requirements and figure out a solution.
There is an iteration and design phase for each medium
Both Processes are trying to communicate to the user
The only place where film and UX Design differ is that once a film is out it is hard to change after the audience reacts to it. Unless you re-shoot a whole scene again.
But with UX there is an chance to iterate based on user findings and feedback.
I was intrigued that I read on about his complaints and his dealings with depression as he worked as a graphic designer. The post was meant for those that do no want to work serving clients. Nothing wrong with working and helping clients solve their own problems. But some want to scratch their own itch or do something for themselves.
3 Things he writes about:
Fuck clients, do it for yourself.
We only have so much time why not use our design skills for our own projects?
Repeat after me: it doesn’t have to be perfect.
No it does not have to be pixel perfect it can be shoddy. But the catch is to iterate fast not slow. think MVP.
Get your priorities straight. Content is king. Not design.
Some suggestions to do other than Graphic Design:
Work at a startup
Read about starting a business.
He has an upcoming book about how to stop being a graphic designer and a great newsletter.
Maybe Microsoft Scared them. Apple wants to reboot back its Pro Line.
Not a real prototype from Cult of mac.
Looks like Apple realised that Innovation for Innovation sake is not a good thing. I wrote before that Apple Lost the Magic with the release of the new Macbook Pro Touch Pad. It seemed like design for design sake when they relased the MacBook Pro Touch and it seem an after though of what Pro Customers needs, those in Video, Graphics and Design. Who use these machines to get the job done.
And when Apple launched the first redesign of the Mac Pro, it was a start of Apple doing something to prove it can do it rather than see what its users need.
Here is the clip of Apple Introducing its Mac Pro. Can’t innovate my Ass.
But a recent article on TechCruch reports that Apple may have boxed themselves into the Cylinder format.
I think one of the foundations of that system was the dual GPU architecture… and for certain workflows, certain classes of pro customers, that’s a great solution. But… to Phil’s point, “Pro” is so broad that it doesn’t necessarily fit all the needs of all the pros.
The way the system is architected, it just doesn’t lend itself to significant reconfiguration for somebody who might want a different combination of GPUs… That’s when we realized we had to take a step back and completely re-architect what we’re doing and build something that enables us to do these quick, regular updates and keep it current and keep it state of the art, and also allow a little more in terms of adaptability to the different needs of the different pro customers.
I think we designed ourselves into a bit of a thermal corner, if you will. We designed a system that we thought with the kind of GPUs that at the time we thought we needed, and that we thought we could well serve with a two GPU architecture… that that was the thermal limit we needed, or the thermal capacity we needed. But workloads didn’t materialize to fit that as broadly as we hoped.
Being able to put larger single GPUs required a different system architecture and more thermal capacity than that system was designed to accommodate. And so it became fairly difficult to adjust. At the same time, so many of our customers were moving to iMac that we saw a path to address many, many more of those that were finding themselves limited by Mac Pro through a next generation iMac… And really put a lot of our energy behind that. [But,] while that [upgraded iMac] system is going to be fantastic for a huge number of customers — we want to do more.
The new Mac Pro (According to Phil Schiller)
Introduced in 2013, alongside the catchphrase (delivered by Schiller) “Can’t innovate my ass,” the Mac Pro’s current incarnation is an extremely identifiable cylinder, housing a three-sided chassis to which are mounted dual GPUs, processors and memory chips. The design was bold, fresh and clever — but even at the outset it raised questions about its configurability and the longevity of the design. And here we are four years later without a significant update to its capabilities.
“We’re working on it,” says Schiller. “We have a team working hard on it right now, and we want to architect it so that we can keep it fresh with regular improvements, and we’re committed to making it our highest-end, high-throughput desktop system, designed for our demanding pro customers.
“As part of doing a new Mac Pro — it is, by definition, a modular system — we will be doing a Pro display as well. Now you won’t see any of those products this year; we’re in the process of that. We think it’s really important to create something great for our pro customers who want a Mac Pro modular system, and that’ll take longer than this year to do.”
Yes, that’s right, a new Mac Pro and new external Pro display are both on the way. But they won’t be coming this year.
It’s worth noting that, when asked about a touch display here, in the context of efforts like Microsoft’s Surface Studio, Schiller replies “No.”
What to do Now?
Switch to Windows
Its not that bad I have used both Mac and PC windows 10 is really mature right now.
Or try out a Ryzen and Radeon. Seems AMD is back in the game with new chip designs for gamers and 3D Graphics.
If you need new 3D Graphics and a tower module that allows expansion for things like video editing or other graphic intense work like CAD, PC may be the way to go.
Suck it UP for now.
If you use mac only apps like Sketch or other Graphic Tools.
Right now if you are a Mac User is to Suck it UP till the refresh comes. We do not know what they have planned but I hope since Apple has been using AMD Radeons. I hope they consider AMD for their future Chips.
I have been recently exploring Inbound and content marketing and it seems to be more effective in gaining attention content marketing is a better solution, than just blasting ads in boxes on the side or at the bottom.
Ads like those above have littered the web by creating clickable headlines so you will be forced to see them and click on their Big Red Buttons. But it does not necessary converts users to buy and it annoys every time you see it that you want to install an Ad-Blocker.
When a Movie becomes content marketing
So how does making a movie or documentary help sell a product or service?
To put it simply:
Movies are market research and advertising tools.
Marvel did this with their slew of long movie franchises which help they sell the toys and merchandise. But these pieces of content are not direct ads.
Now Companies released that with lower cost of production cameras and tools they can make pieces of content using it to create awareness indirectly for their business and gaining trust. Some companies have even gone on to create a full drama series around their products.
With the internet providing everything almost free and a large distribution network, what free content marketing does is by providing valuable information in relation to the company services.
Doing so it builds trust with the audience. It is not a direct hard sell. That way the audience would not be so put off with the hard sell tactic.
Documentaries used as Marketing Pieces
Two companies Music Bed and Invision made long content documentary pieces. While documentaries unlike movies are used to explore subject matters topics it subtly does create awareness of issues and how the product is used.
Music Bed created a documentary, titled MAKE to explore what drives artist, designers muscisans and creative types to make stuff. In turn its a showcase of Music Bed its musicians and muscis soundtrack library.
Invision did a Documentary piece on Designers, titled “Design Disruptors” which explored how design can impact businesses, which in directly promotes the Invision Service.
Applying content marketing with design
So when the companies release these pieces of content digitally, they can get a sense of how many people have watched it and the type of potential customers they are targeting. This helps to gain customers into the product or service just from letting users watch content.
Content marketing has been around for a long time and I do not think it would go away. As a Designer it may be good to think how to incorporate the marketing strategy as part of the design plan of promoting products and services.
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